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Career Marketing Campaign: Get Seen, Get Known

The Board Collection $1399 Buy Now

• Complete branded resume development/writing and collaboration including in-depth questioning, through content assessments, strategy development, composition and formatting of a content-rich resume.
• Executive Biography. High-impact, powerful one-page career biography that encapsulates your business successes, highlights defining career moments, and creates high expectations for future prosperity. Outstanding resource for corporate websites, joint-venture portfolios, advertising, and to woo potential investors.
• Executive Insights: Top-Level DISC behavioural profile. Online profiling system produces intuitive report that analyses responses and helps executives understand and exploit key strengths.
• Cover Letter “Triple Pack” comprising a broadcast letter that conveys market availability to senior recruiters and employers, a networking letter to re-acquaint yourself with former colleagues, and a generic letter for responding to advertisements.
• One hour of interview telecoaching (telephone coaching) sessions with Australia’s first Certified Interview Professional (CEIP), Annemarie Cross. Sessions explore issues such as interview preparation techniques, salary negotiations and more.
• Professional web portfolio/blog; includes your resume, biography, charts and contact page as a powerful visual presentation that mirrors your professional worth. 
• Personalised Job-Search Marketing Plan: 20+ page document that outlines your goals, courses of action to take and provides a definitive roadmap to optimise the quality of your job search. Have you considered what to do next after the resume is complete? 
• Gayle’s E-book: PS...You Need A Resume!
• Documents presented for all job search activities: Word (email), PDF (printing), e-resume (email paste), RTF (all computers)
• Lifetime electronic storage. Free access to resume files; sent via email without charge upon receipt of request.
• Exclusive access to Executive Distinctions area of the Top Margin website. Source forms to download, read the latest employment statistics, check out time management and career articles, and gain access to sites for overseas appointments.
• Download your resume from Top Margin’s document repository for 30 days. 24 x 7 access from anywhere in the world.

UltraIdentity $1299 Buy Now

• Analysis of your existing online identity. Can people find things about you that are "off-brand" for the person you're trying to represent? Could these things be damaging to you? We'll start by analysing the status quo and seeing where you stand on the 'net.
• 360 Reach Survey: Eliciting external feedback from your friends, colleagues, family members and managers allows you to get a definitive picture of how you are perceived externally. 360-degree reports produced for you in the workplace, never provide a true 360 as all information comes from work perspective. As a whole and unique person, you need feedback from all who know you well! When surveys have been received, we'll analyse the results with you in line with your self-perceptions and work on a plan to reinforce your brand attributes so you can stand out from others.
• Brand statement development. Having defined the authentic you, it's now time to work on your brand statement: the short sentence that speaks volumes of who you are and what you do. This will be used throughout your career marketing documents and web presence.
• Branded Resume: Complete project management from strategy development, through composition, development and formatting of a content-rich personally branded resume leveraging what has been learned about you.
• Biographical Suite: a one-page branded biography that reinforces your unique promise of value, plus a condensed power bio in a single paragraph for use in speaking engagements, advertising, brochures and more.
• Branded Blog/Website, domain name and personal email address. Blogs are one of the most powerful tools in building your online reputation professionally. Employers can get the opportunity to review more than just your career background-gaining access to your thoughts on industry issues, ideas, articles, and philosophies. Blogs place a human face on your professional persona. We project manage the establishment of the website blog, we set up your domain name (eg, johnsmith.com) and we'll further brand you via an email address - eg, john@johnsmith.com. We will instruct you on how to easily and quickly update your résumé online in real time, create a blog post, move in and maintain your home on the web.
• Linked-in establishment. We will establish a profile for you on Linked-in, the business networking site that will allow you to find like-minded professionals, create relationships and potentially find your next opportunity with your newly elevated presence and reputation. Includes personalised URL, call to action, eye catching dividers, and carefully positioned content.
• Follow-up. We will send you follow-up emails for six months periodically to check in with you, see if you're following your goals and how much closer you are to achieving them.
• Personalised Job-Search Marketing Plan: 20+ page document that outlines your goals, courses of action to take and provides a definitive roadmap to optimise the quality of your job search. Have you considered "what next" after the resume is complete?
• Gayle's E-book: PS...You Need A Resume!
• Documents presented for all job search activities: Word (email), PDF (printing), e-resume (email cut 'n paste)
• Lifetime electronic storage. Free access to resume files; sent via email without charge upon receipt of request.
• Exclusive access to Executive Distinctions area of the Top Margin website. Source forms to download, read the latest employment statistics, check out time management and career article and gain access to sites for overseas appointments.
• Download your resume from Top Margin's document repository for 30 days. 24 x 7 access from anywhere in the world.

Evidently Executive $759 Buy Now

• Complete executive-style branded resume. Project management from in-depth questioning via email, through content assessments, strategy development, composition, and formatting of a content-rich résumé.
• Executive Biography. High-impact, powerful one-page career biography that encapsulates your business successes, highlights defining career moments, and creates high expectations for future prosperity. Outstanding resource for corporate websites, joint-venture portfolios, advertising, and to woo potential investors.
• High-impact cover letter to apply for a current opportunity or as a "cold" approach to recruiters and employers.
• Guided Visualisation and Stress Relief Coaching: One of the easiest things you'll do to prepare for a successful job search. Just lie back, relax, relieve stress and enjoy the health benefits of a relaxed mental state and the ongoing benefits of visualisation of a more successful you. The Job Loss Recovery program consists of two MP3 audio tapes that you listen to 6 times (3 times each) over the period of two weeks. Gayle Howard will support you as you embark on this program and reap the benefits that positive thinking can bring. (includes MP3 digital audio downloads and three coaching sessions by email). (If you are not experiencing job loss the first part of the program will instead be stress and relaxation exercises, followed by the motivational interviewing visualisation.
• Personalised Job-Search Marketing Plan: 20+ page document that outlines your goals, courses of action to take and provides a definitive roadmap to optimise the quality of your job search. Have you considered what to do next after the resume is complete?
• E-book, PS...You Need A Resume! Review how the modern résumé has become a career marketing document-highly competitive, high impact writing. E-book provides you with an insight on the methods used to write your resume and gets you into the right frame for moving forward.
• Download your resume from Top Margin's document repository for 3-months. 24 x 7 access from anywhere in the world.
• Document formats provided for all job search activities: Word (email), PDF (printing)
• Lifetime electronic storage. Free access to resume files; sent via email without charge upon receipt of request.

Fresh Beginnings $1220

• 90 minutes Coaching sessions* with NLP Accredited Coach Annemarie Cross. Confidential, discreet and intellectually stimulating.
• Résumé and biography development. Complete project management from in-depth questioning via email, through content assessments, strategy development, composition and formatting of a content-rich, branded resume. High-impact, powerful one-page career biography that encapsulates your business successes, highlights defining career moments, and creates high expectations for future prosperity. Outstanding resource for corporate websites, joint-venture portfolios, advertising, and to woo potential investors.
• Online Career Portfolio including your own domain name and personal email address. Blogs are one of the most powerful tools today in building your online reputation professionally. Employers can get the opportunity to review more than just your career background—gaining access to your thoughts on industry issues, ideas, articles, and philosophies. Blogs place a human face on your professional persona. We project manage the establishment of the website blog, we set up your domain name (eg, johnsmith.com) and we’ll further brand you via an email address – eg, john@johnsmith.com. We will instruct you on how to easily and quickly update your résumé online in real time, create a blog post, move in and maintain your home on the web.
• Job Loss Recovery Coaching: One of the easiest things you'll do to prepare for a successful job search. Just lie back, relax, relieve stress and enjoy the health benefits of a relaxed mental state and the ongoing benefits of emotional closure and visualisation of a more successful you, as you leave your job loss and the people who made it upsetting, behind. The Job Loss Recovery program consists of two MP3 audio tapes that you listen to 6 times (3 times each) over the period of two weeks. Gayle Howard will support you as you embark on this program and reap the benefits that positive thinking can bring. (includes MP3 digital audio downloads and three coaching sessions by email).
  
  

*Coaching sessions are conducted over the telephone at a time when you're relaxed and able to be at your most candid.